YOUTH PHILANTHROPY INITIATIVEBrand Story
Youth Philanthropy Initiative (YPI) is an experiential learning program that instills philanthropic values in high-achieving students.
YOUTH PHILANTHROPY INITIATIVEYouth Philanthropy Initiative (YPI) is an experiential learning program that instills philanthropic values in high-achieving students.
I led stakeholder interviews to uncover key insights about YPI’s program and mission and developed a brand story to serve as the organization’s foundational messaging.